Our Family
LORENZO BORGHESE
Prince Lorenzo is a beer drinker, TV personality (The Bachelor, Celebrity Big Brother and Lucky Bastards) and an enormous animal advocate. He is co-founder and president of Animal Aid USA, a not-for-profit organization focusing on saving animals and changing laws to stop animal cruelty. He is also an Ambassador to the American Humane Association and Ambassador to the ASPCA and board member of Canine Wounded Heroes which donates protective vests to police and military dogs. He has been honored with numerous awards for his animal advocacy work, including the Animal Advocacy Award presented to him in 2014 by Bideawee and the Pet Hero Humanitarian Award presented to him by the Pet Philanthropy Circle.
DEVON SIMPSON
Devon is passionate – about dogs, beer, and a few humans. If asked, she would describe herself as someone who best thinks & lives outside the box. Coming from the finance world in her native Canada, she finally ditched the cubicle mentality in 2018 for more creative & fulfilling pursuits. She lends the majority of her time to growing SBBC alongside Lorenzo, as well as consulting on other entrepreneurial endeavors. Her brand building mantra: the road to success is always under construction…
FRED FORSLEY
Fred is the founder and president of Shipyard Brewing Company, the largest brewery in Maine and a national leader in the craft brew industry. He also owns the award-winning Sea Dog Brewing Company, Capt’n Eli’s Soda, Federal Jack’s Restaurant and Brew Pub, Regatta Event Center, Shipyard Brew Pub, The Inn on Peaks Island, and the real estate company Harborview Properties. Fred joined South Beach Brewing Company in January of 2017 and splits his time between Florida and Maine. Fred is our brewery expert as we like to learn from the best.
KARL ALTERMAN
Karl led the development of the Max’s Grille (2 locations), Prezzo (4 locations) and Max’s Coffee Shop (2 locations) brands as Director of Operations. During that time he also was responsible for the celebrated restoration and reopening of the iconic Hotel Astor and Max’s South Beach, Miami Beach. With leadership skills and professional acumen established and honed in his years at URC, he found success as the owner of the highly regarded Gigi’s Oyster Bar Tavern & Cafe, Moquila Tequila Bar and Big City Tavern, Boca Raton, Digs at the Gulfstream Hotel, Palm Beach, The Falcon House, Delray Beach and Dos Rios Cantina, Des Moines. Karl is our restaurant expert. Although much of his cost analysis are done on napkins, this guy knows restaurants and how to provide quality food and quality service.
GEORGINA BLOOMBERG
Georgina is a professional equestrian, author, and philanthropist. She is an EQUUStar for the EQUUS Foundation and is on the board of the Hampton Classic Horse Show, the Lake Placid Horse Show, the Emma and Georgina Bloomberg Foundation and the Bloomberg Family Foundation. She is also a member of the Board of Trustees of the United States Equestrian Team and Vice President of Animal Aid USA. Georgina is a founding member of the Humane Generation/Friends of Finn committee for the Humane Society of the United States, a group dedicated to fighting puppy mills and advocating for pet adoption. In 2006, Georgina founded The Riders Closet, a program that collects used riding clothes and donates them to intercollegiate riding programs and other riders in need.
ROBERT TREY JAGGERS
Robert F. Jaggers III, also known as “Trey” for the 3rd is the Co-Founder for SBBC. Trey loves doing dinner cruises via boat and heading over to the islands for Marlin fishing. A fierce competitor in all aspects of life and sports. After picking up a set of golf clubs for the first time a couple of years ago, you can now find him playing against other co-founder Lorenzo Borghese when they find the time. Trey’s number of strokes is always up for question.
DAVID LE BATARD
Better known in the art world as LEBO, Dave was one of Miami’s most famous artists. He is recognized for working in a wide spectrum of creative mediums including murals, paintings and sculptures. LEBO was the innovator of ‘post-modern cartoon expressionism’; his art combines cartoon imagery, richly saturated balances of color and unique linear composition in a narrative style to inspire emotion and create layers of meaning. LEBO was our branding guru. From our logo, to our taps, labels and cans, his art is in everything we sell. Since crafting beer is an art form we decided that what holds our art, should also be art in itself. RIP to a rare talent, and a true friend.
